Tumblr is a popular social media platform that has gained popularity over many years. Using social media isn’t as easy as it used to be before because now. There are countless factors at play and posting at the right time is one of them.
Often, people believe that only quality matters and other factors have no importance. This approach may be true to an extent, however, there goes a lot of thinking before you proceed to post anything or Tumblr.
Be it art, humorous content, news or just a picture, posting at the right time will bring optimum reach.
What is the best time to post on Tumblr?
Weekends. Tumblr is used mostly by teenagers and adolescents. Since they’re either in high-school, university during weekdays, Saturday and Sundays are the peak time for Tumblr. Your posts are expected to reach a large audience if it’s the quality they desire.
Even among weekends, Sunday is the most active day since this is when people usually relax and spend time scrolling through social media platforms and Tumblr is one of them.
Nights. Since they are necessary for all aspects of a student’s life. They usually find themselves free from schoolwork, chores and other tasks and even at night, you need to be specific to guarantee optimum results.
Try posting between 7 p.m. to 10 p.m. EST. Notes are the highest at 10:00 pm so you’re better off posting around 15-10 minutes before that time so your post can gather some audience beforehand.
However, note that since every poster will be quick to post at night, you’re going to face strict competition. If you think your content has the potential to sweep the audience your way then proceed. If you’re new or wish to avoid competition then posting during lunch hours or morning times is considered a better alternative.
Statistics reveal that Tumblr is most active on Sunday and talking in specifically, 4 p.m. EDT on Sundays sees the highest inflow of original content being posted in minutes.
There are exclusions and considering how the whole world doesn’t operate on the same principles, you can make a dummy account and start posting at different times of the day to accurately know what time people choose to use Tumblr.
In fact, with Tumblr’s unique feature that lets you schedule a post for later, you can utilize this option and be free from worries since Tumblr will do the rest for you. But analyzing the audience comes first.
There is no way or tool to guarantee engagement on your posts so don’t depend on this strategy only. You need to focus on the quality of the content more than the best time to post.
Organic growth will increase as you post original content regularly.
Although many Tumblr users gain followers through reblogging and they enjoy someone else’s hard work, you’re better off producing and posting your content to stand apart.
The metrics of social media platforms change regularly but the people remain the same. Even if you’re not a regular user posting at the right time will always gather some audience.
But are they interested in your content? Does it match their tastes? What if a certain member of the community becomes offended by a post?
These, and countless other questions regarding posting and the best time to post on Tumblr are why users spend a lot of time analyzing the optimum time to post but at the end of the day, everything boils down to the quality of your posts.